25th January
Today we started Design Directions. I am quite apprehensive about this module, as I like structure and constraints. However, I felt better after I had watched the lecture videos as they explained this module will still have structure and constraints, it's just we are providing them ourselves.
I have been thinking over the past week about what I might like to do. I have a couple of ideas, although I am still open to coming up with new ones in the workshop tomorrow.
The first is About Female Sexual health. There has been a recent trend in cleaning the vagina using a variety of special products and home remedies. This practice is harmful according to doctors and should be discouraged. However, the practice is common. 1 in 5 women from the age of 15 to 45 do it. I would like to create a campaign to inform people about the dangers.
Another is about consumerism. I think many people online shop mindlessly and are unaware of what they are spending or how much they are buying. I would like to create an app that tracks your online shopping and presents it to you in a monthly round-up. It could separate new and second-hand purchases, as I want the focus to be on reducing consumerism for the environment rather than saving money, although the app would help with that too. Imagine something like the Spotify annual roundup, but for your shopping habits.
I started a Pinterest board for each of these ideas to collect visual research and useful articles. The feminine hygiene one is very pastel. All the imagery connected to that seems to be trying not to be noticed. I would prefer to do something bolder to show it isn't an aspect of our lives we should feel we have to be discrete about.
The anti-consumerist one is much bolder and more varied. Some of it has a punky, protest aesthetic, with street art and handmade stuff. Other images are cartoons.


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